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ABOUT HYPE
Established back in 2012 in Malaysia, HYPE Clothing CO. found its name based on the rich variant of ever green classic-modern American subculture and also the ambitious people behind the brand. HYPE fosters its definition by the quick widespread of the classic American subculture to the whole wide world during the founding and the prime of its era. Parallel to the nature of the subculture popularity with the huge and lasting effect on the followers, the label cultivates the ambition to grow as big, spread as quickly and stays as timeless as the aforementioned sub culture.
HYPE is thrilled to announce the official launch of its exclusive Demon Slayer: Kimetsu no Yaiba apparel collection in Malaysia. Set to drop on April 26, 2024, this collaboration marks a groundbreaking fusion of urban style and anime fandom, available both in-store and online at hypeclothingstore.com.
Inspired by the iconic aesthetics of Demon Slayer, this limited-edition collection captures the essence of the series, merging it seamlessly with HYPE’s signature streetwear flair. From bold graphic tees to statement hoodies, each piece embodies the spirit of adventure and determination found within the anime.
This collaboration isn’t just about fashion; it’s about fostering a community united by their love for anime and street culture. Whether you’re a die-hard Demon Slayer aficionado or a fashion-forward trendsetter, HYPE invites you to join the celebration and be part of this groundbreaking moment in Malaysian streetwear history.
Mark your calendars for April 26, 2024, and gear up to make a statement with HYPE x Demon Slayer: Kimetsu no Yaiba.
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